Q & A: Market Trends and the State of the Siding Market
by Karen Alves, August 30, 2018
The siding industry is ever-evolving. We recently sat down with Angie Kieta, Market Development Manager at LP Building Products, to discuss the latest industry developments.
Q: How has the siding industry changed over the past year?
A: “In terms of the siding industry, sheathing with weather-resistant barriers is gaining popularity. Previously, WRB sheathing was installed primarily on larger, multi-family homes. Now, we are starting to see it being used on single-family homes as builders and homeowners are recognizing the value of a stronger building envelope. With product durability being a primary concern, builders prefer to use products that are impact-resistant and protect against weather and decay, like LP® SmartSide® Trim and Siding products.”
Q: What are the predictions going forward for the next year as far as styles and materials?
A: “We expect to see the builder demand for smooth-texture siding continue to grow, as homeowners are gravitating more towards this aesthetic. The board-and-batten look is also expected to remain popular as builders continue to embrace this style due to homeowners’ growing preferences.”
Q: What are the most popular siding materials or trends currently?
A: “Builders and homeowners are wanting ‘wider’ looks for homes. From interior flooring to exterior siding, the trend is ‘going big.’ With this, there is increased demand for LP SmartSide Vertical Siding, which comes in 16-foot lengths, quickens the installation process and eliminates seams when applied to areas such as gable ends on single-story homes.
Q: What technology trends are you seeing?
A: “In terms of architectural resources, we are seeing an increased demand from builders for more training and assistance. In response to this need, LP has created Architect’s Corner, which includes comprehensive resources to give builders more design freedom and assistance in taking AIA-accredited CEU courses.”
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With more than 10 billion square feet of LP SmartSide siding sold since 1997, it’s easy to see why LP is a building industry leader shaping the way homes, outdoor building structures and light commercial properties are being built. Find a dealer near you that sells LP SmartSide engineered wood products.