Menu
Business Advice5 min
Selling Structural Solutions to Homeowners
Your clients may not often see the bones of their home, so they may not be aware of the benefits that come from your choice of added-value framing and sheathing products. Furthermore, you may be used to discussing exterior options, such as siding and color, with your clients but not as practiced with sharing the features of the other products you choose.
Communicating the benefits of the LP Structural Solutions portfolio can be a key difference in connecting with your clients and helping them feel confident in their new home. We’ve put together a quick guide for navigating these conversations with ease.
The Goal: Protect Your Home From the Inside Out
First, establish the main goal of choosing premium framing and sheathing products with your clients. It’s all about protecting the home from the inside out. The LP Structural Solutions portfolio ultimately helps your clients protect what is most sacred—the people who will be living inside the home.
Even though your clients may not realize the benefits of the LP Structural Solutions portfolio every day, establishing a structure that will hold up to harsh weather conditions is important. With proven solutions for wall and roof sheathing and sub-flooring, the LP Structural Solutions portfolio can provide the assurance they need for safety, security and efficiency.
Top Benefits of LP Structural Solutions Products
It’s helpful to get familiar with a few of the main reasons why the LP Structural Solutions portfolio is beneficial to your clients. These can help open the door to further conversations about specific products you think would help protect their home.
- Resilient: Proven to help endure the elements as natural disasters become more common
- Efficient: May reduce overall build time to allow your clients to move in sooner
- Energy-Conscious: May contribute to lowered energy bills for more financial flexibility
- Sustainable: Helps protect the environment with sustainably-made products
- Peace of Mind: Backed by some of the best warranties in the industry
Answering Specific Client Questions
During discussions with your clients, you may hear questions like “What is the best sheathing for exterior walls?” and “What is the best radiant barrier?” Come prepared with recommendations you’re confident in using for your build.
Overall, the LP Structural Solutions portfolio contributes to a strong home. All products in the portfolio serve as ways to help protect your home from various threats. When it comes to specific products, get familiar with the basic benefits of each one so you can open conversations further.
- LP® TechShield® Radiant Barrier: #1 radiant barrier on the market designed to reduce attic temperatures by up to 30° F; may contribute to energy savings and lower bills
- LP WeatherLogic® Air & Water Barrier: Creates a barrier against moisture and air intrusion; can contribute to energy and labor savings
- LP® FlameBlock® Fire-Rated Sheathing: Designed to slow the spread of flames in the event of fire, providing structural strength and added peace of mind
- LP Legacy® Premium Sub-Flooring and LP® TopNotch® 350 Sub-Flooring: Two strong and stiff options for sub-flooring provide solid foundations for many flooring materials, such as tile
- LP NovaCore™ Thermal Insulated Sheathing: Defends against heat loss in the winter and heat gain in the summer; may contribute to energy and labor savings
When it comes to conveying the benefits of the LP® Structural Solutions portfolio to your clients, you can’t go wrong with putting yourself in their shoes. Protecting the home from outside threats is key, and the LP Structural Solutions portfolio does just that, offering peace of mind for years to come.
Looking for more details about the portfolio? Read up on the products, their benefits, warranties and more.
Continue Reading
Sustainability Solutions
8 minWhy Build With Carbon Negative Building Materials?
In our pursuit of sustainable and environmentally friendly products, we completed five LCAs and EPDs for our LP® Structural Solutions portfolio. Along with LP® SmartSide® Trim & Siding, these EPDs demonstrate the carbon negativity of our products. That means that our products store more carbon than is released during their entire life cycle, making us a meaningful part of the climate solution.
Continue ReadingSustainability Solutions
6 minCarbon Negative, Future Positive: LP® Structural Solutions Portfolio Releases Environmental Product Declarations
In an era where environmental responsibility is paramount, we are proud to announce a remarkable achievement: the LP® Structural Solutions portfolio has been officially designated as carbon negative. This milestone is a testament to our unwavering commitment to redefining construction materials for the better with a focus on sustainability, resiliency and groundbreaking advancements.
Industry Trends7 min
Tighter Lot Sizes Focus More Attention on Fire Separation Distance
It’s no secret that many developers, architects and builders are reducing lot size as one way to hold down housing costs and maintain profitability. In fact, the rise of zero-lot-line homes, odd-lot/infill development and compressed parcel spacing is helping shape a new housing normal for many communities. This downsizing is focusing attention on minimum fire separation distance.
Resiliency Solutions
6 minRisk Factor® Wind Factor: Calculating Wind Risk in Construction
To increase consideration for building more resilient homes, LP Building Solutions is partnering with the First Street Foundation®, a coalition working to help builders assess and protect against environmental threats from fire, extreme heat, flooding and wind.