Industry Trends6 min

As Multigenerational Housing Increases, Baby Boomers Won’t Relocate – They’ll Renovate

Baby boomers all over the nation are looking for some R&R– and we aren’t talking rest and relaxation. Rather, boomers are after home renovation and remodeling. According to The Demand Institute, baby boomers (those ages 50-69) are more likely to “age in place” and venture into a home remodel instead of relocating.

As we discussed in our post on multigenerational housing, baby boomers are the “sandwich generation,” so decisions about remodeling may be driven by the needs of their children or parents also living within the household.

According to the study of nearly 4,000 baby boomers, nearly 63% have no plans to leave their current homes, and about 39% are planning to do a major home improvement job within the next three years. When applied to the national population as a whole, that equates to about 17.5 million homes needing remodeling services in the U.S.

While adding age-appropriate amenities like walk-in showers, bathtubs, or installing handrails are important in an “age in place” renovation, making valuable improvements to the exterior of the house are also important. LP® SmartSide® Trim & Siding, for example, is great for remodeling because it offers the warmth and beauty of traditional wood with the durability of LP engineered wood to remain structurally sound against rot and decay brought on by termites, extreme weather conditions or impact.

For renovation ideas, ways to visualize your home remodel, or to locate a remodeler nearest you, visit

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Industry Trends5 min

Helping Small Builders Compete Against the Giants

Big builder market share has doubled in the last 25 years and now represents about 50 percent of housing starts nationwide – and even 75 percent in some major metro areas. These mega-builders have huge budgets for both land development and marketing. It’s increasingly difficult for small and medium-sized builders to compete, but LP is committed to helping them prosper.

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Leading the Way in Supply Chain Innovation

To better serve its customers in areas of order accuracy and delivery predictability, LP has set some of the industry’s most aspirational supply chain goals. Senior leaders meet regularly with experts at Gartner, arguably the nation’s best consulting firm in the realm of supply chain optimization. The aim is to apply best practices in procurement, logistics and working capital across more than $1 billion of addressable spend.

Business Advice5 min
The Importance Of Vapor Permeability In Building Envelopes

For weather-resistant barriers (WRBs), ASTM has developed rigorous tests for water resistance and water penetration, plus an air barrier assembly test. But an equally important test is ASTM E96, which measures water vapor permeability over a 24-hour period.

Industry Trends5 min
How “Attainable” Are New Homes?

When people talk about home “affordability” it boils down to one number: the asking price. But home “attainability” is a more complex equation. Attainability refers to a prospective buyer’s ability to find an entry-level home (no easy task these days), obtain a loan and pay for 30 years of ancillary costs like utilities, maintenance and insurance.