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Industry Trends5 min

Attracting More Millennial Homebuyers

About half of America’s would-be homebuyers are Millennials, but many have postponed their first home purchase because of sizeable student loan balances and lifestyle choices. However, there are clear signals that more Millennials are now ready and willing to take on a home mortgage. That’s especially true in metro areas that rank high on WalletHub’s “Fun Index,” U.S. News & World Report’sQuality of Life” index, and Meyers Research’s “Housing Availability” metric. According to the real estate market analysis, there were seven metro areas where building permits grew by 15 percent or more last year, including Orlando, Houston and Minneapolis.

Builders in those communities and elsewhere have done their homework on what Millennials desire in a neighborhood – things like dog parks and easy access to transit. Homebuilders have also noted that these young buyers have strong preferences in home cladding: brick, stone and wood (or mixed use of those materials).

When asked to rate exterior materials that are “essential or desirable,” NAHB researchers found that 66 percent of Millennials chose brick or stone – and 49 percent chose wood or engineered wood siding products. Fiber cement siding finished in last place.

Complement exterior mixed materials with LP® SmartSide® Trim & Siding

NAHB also found that Millennials’ “Top 10” list of desired home features included hardwood flooring on the main level, which calls for exceptionally strong and straight sub-flooring.

LP Legacy® Premium Sub-Flooring offers one of the industry's strongest sub-floors and keeps hardwood floors free of moisture.

There are 75 million Millennials who are now entering the prime of their careers. Just like their Boomer parents, they’ll buy homes from builders who are attentive to their needs and choose materials accordingly.

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Industry Trends6 min

What Do We Mean When We Say LP SmartSide Acclimates to its Environment?

We hear it time and time again from first-time LP® SmartSide® Trim & Siding users: “Why do installation instructions on how to install lap siding call for a 3/16-inch gap between vertical joints?” We’re here to explain that instructions for installing specify this gap for good reason—to allow the siding to expand during the acclimation process.

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Industry Trends4 min
Resilient Construction: How To Make Your Builds More Weather-Resistant

You may have recently heard the terms “resilient construction” or “weather-resistant building” being used more frequently within the architectural and construction industries. But what do these terms mean exactly? The Resilient Design Institute defines resilient construction (or resiliency) as “the capacity to adapt to changing conditions and to maintain or regain functionality and vitality in the face of stress or disturbance.”

Business Advice3 min
Top 5 Benefits of LP® BuildSmart™ Preferred Contractor Program

When it comes to the wide variety of contractor loyalty programs that exist on the market, the tangible payoff it can have on your business is not always clear. But, not to worry. Today we break down the details of the LP® BuildSmart™ Preferred Contractor Program.

It’s Getting Hot in Here: The Benefits Of LP® TechShield® Radiant Barrier

Radiant barriers have become very popular with efficiency-minded builders in the recent years. This is largely due to the fact that when installed properly, a radiant barrier can reduce the impact of summer heat and yield tangible savings in cooling costs of a home—a persuasive selling point when addressing potential homeowners. But how does radiant barrier work and what exactly are its effects?