Business Advice3 min

Tips For Increasing Winter Remodeling Business

Winter can be an ideal time for many home remodeling projects. Increasing your business often starts with customer education. Here are some things customers may not know:

January and February are good months for starting a home addition – According to Angie’s List, digging a foundation is better because the ground is hard and the air is dry – which is rarely the case in April. Some customers are willing to shift the schedule.

Winter is the perfect time to build a mud room – Most homeowners hate the way that mud and leaves get tracked throughout the house during the winter. The idea of adding a mud room can often be an easy sell.

Remodelers have seasonal promotions, too – Everyone expects post-holiday sales and President’s Day promotions, so why not give them special offers on remodeling? There’s something about the phrase “offer ends Feb. 18” that prompts action

Winter doesn’t affect workmanship or materials – Working conditions in many areas are actually better in January or February than in the heat of summer. (Think Dallas on a sunny 50° winter day vs. 96° in August.) And most building materials – especially engineered wood solutions – are designed to effectively withstand harsh climates and temperatures.

With a little marketing effort and customer education, you may find the winter season can be surprisingly busy for remodeling.

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Protecting Your Business From Subcontractor Mistakes

Both general contractors and building product dealers have a lot on the line when they use subs, so it’s important to understand subcontractor liability. It’s common for both dealers and Big Box retailers to hire a subcontractor to install materials like hardwood flooring purchased at their stores. GCs likewise have relationships with many trade subcontractors.

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Industry Trends4 min
A Mid-Year Look at 2019 Exterior Trends

While many building professionals actively seek out exterior trends at the start of the new year, it’s important to keep on top of trends as we approach the latter half of 2019. Taking a mid-year look at what industry trends have dominated so far and what’s to come will ensure you are delivering your customers timely recommendations when it comes to their home’s aesthetic.

Industry Trends8 min
Building Smarter Starts With Smashing Silos

One of the most vexing problems in home construction is that productivity isn’t rising fast enough – even though there are fabulous productivity tools everywhere you look. Making a process lean and efficient isn’t always the answer, according to John Murphy from the consulting firm FMI. Sometimes a process can be scrapped entirely, which in turn causes productivity to soar. But it can only happen when all the key stakeholders – developers, designers, manufacturers and builders – tear down their respective silos and start collaborating more effectively.

Industry Trends7 min
A Solution for the Labor Shortage?

The on-going shortage of skilled labor in the construction field is forcing manufacturers to find creative ways to deal with it, particularly in product design and training. First, the products themselves need to be intuitive and designed to eliminate unnecessary mistakes. Sub-flooring products offer a good example of how to design for easy installation.